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World Cup viewing figures debunk the myth that interest in the men’s game dwarfs the women’s. The ball is in Fifa’s court
The announcement that viewing figures for the Women’s World Cup hit 1.12 billion is hugely impressive and raises vital questions about how we measure the success of the women’s game versus the men’s.
Related: Matildas captain Sam Kerr again in hunt for women’s Ballon d’Or
Written by Suzanne Wrack
This news first appeared on https://www.theguardian.com/football/2019/oct/22/womens-football-prize-money-world-cup under the title “We can gauge popularity of women’s football. Time to up the prize money | Suzanne Wrack”. Bolchha Nepal is not responsible or affiliated towards the opinion expressed in this news article.
